The Koolture Group
turning 50 years into a springboard for the next 50.
experiences & eventsnonprofit2024

turning 50 years into a springboard for the next 50.

industry

nonprofit

size

regional organization

focus

experiences & events

outcome

growth

how we designed an anniversary campaign that honored the past and funded the future.

01 — the challenge

where they were.

the organization's 50th anniversary was approaching, but leadership wanted more than a celebration — they wanted a campaign that would reinvigorate donors and attract new supporters.

02 — what we did

our approach.

01

developed anniversary campaign theme connecting heritage to future vision

02

designed flagship gala experience with storytelling at its core

03

created donor engagement journey across multiple touchpoints

04

produced video content featuring impact stories from five decades

+25%fundraisingexceeded goal
+30%new donorsacquisition increase
#1attendancerecord gala
03 — the results

what changed.

exceeded fundraising goal by 25%

largest gala attendance in organization history

30% increase in new donor acquisition

featured in regional media coverage

"this wasn't just an event — it was a movement. our community has never been more energized."
executive director
turning 50 years into a springboard for the next 50. - image 1
turning 50 years into a springboard for the next 50. - image 2
your transformation awaits

want results like these?

if your brand story feels fragmented or dated, we can help you rebuild it in a way that works for your reality and your goals.