brand strategy2024
print & logistics
from fragmented messaging to one powerful narrative.
how a national solutions company unified its brand and internal story before a major expansion.
brand strategytransformation
read case study
industry
healthcare
size
regional network
focus
brand strategy
outcome
launch
how a regional healthcare network refreshed its brand to attract top talent and community trust.
01 — the challenge
where they were.
the healthcare network had grown through acquisitions but never unified its identity. patients and staff were confused about what the organization stood for. talent acquisition was suffering.
02 — what we did
our approach.
01
conducted stakeholder interviews across leadership, clinical staff, and community members
02
developed a brand platform rooted in the organization's unique heritage and future vision
03
created messaging frameworks for internal and external audiences
04
designed brand rollout strategy across 12 locations
12locations unifiedsingle identity
+40%applicationsfirst quarter
↑patient scoressatisfaction improved
03 — the results
what changed.
unified identity across all 12 locations
40% increase in employment applications within first quarter
improved patient satisfaction scores
stronger community partnership engagement
"we finally have a brand that reflects who we actually are — and who we're becoming."
your transformation awaits
want results like these?
if your brand story feels fragmented or dated, we can help you rebuild it in a way that works for your reality and your goals.